01HBO Max · FOX

One Day in October

Social media and marketing team. Paid and organic.

We were the social media and marketing team behind One Day in October on HBO Max, running paid and organic as one machine. Every video went viral. Millions of viewers reached organically within weeks, 13K+ followers in the first month, and the series climbed the HBO Max charts.

All clients
Social creative, HBO Max
The work
  • 20M+ organic views a month
  • 6.2M views on one reel
  • 13K+ followers, month one
  • Up the HBO Max charts
CampaignOne Day in October01
  • 6.2M views on one reel
  • 13.2K followers
  • Verified account
  • Streaming on HBO Max
Instagram@onedayinoctoberofficial02
  • Danny
  • Swell
  • Very few stories
  • Moments on set
ReelsOne Day in October03